Consumer Study

Objective

To gather insights on the consumers of munchable snacks.

Methodology

CAWI

Respondents

100% consumers of munchable snacks (chocolates, candies/snacks with chocolate in the last three months).

Sample

750

Geography

Mexico

Result

This research provided valuable insights into consumer preferences, purchasing behavior, and trending flavors in the munchable snacks market, helping the client refine product offerings and improve marketing strategies.